Month: September 2022

Future Markets Multidimensional Market Mechanisms PDF 5f2826ac7

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The Future of e-Markets: Multidimensional Market Mechanisms PDF




by Martin Bichler : The Future of e-Markets: Multidimensional Market Mechanisms

ISBN : #0521003830 | Date : 2001-06-18

Description :

PDF-392c0 | Multidimensional auction mechanisms is the new pricing model for e-business. By 2002 Business-to-business Internet auctions are estimated to reach $52.6 billion, while dynamically priced transactions will be 27% of the value of business-to-business electronic transactions. Combining economics with computer science this book is designed to empower business people to apply this new technology for th… The Future of e-Markets: Multidimensional Market Mechanisms


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Revolution Marketing Proceedings Conference Developments PDF 7b93ab9bd

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: Revolution in Marketing: Market Driving Changes: Proceedings of the 2006 Academy of Marketing Science (AMS) Annual Conference (Developments in … of the Academy of Marketing Science)

ISBN : #3319117602 | Date : 2014-10-24

Description :

PDF-20afb | Founded in 1971, the Academy of Marketing Science is an international organization dedicated to promoting timely explorations of phenomena related to the science of marketing in theory, research, and practice. Among its services to members and the community at large, the Academy offers conferences, congresses and symposia that attract delegates from around the world. Presentations from these event… Revolution in Marketing: Market Driving Changes: Proceedings of the 2006 Academy of Marketing Science (AMS) Annual Conference (Developments in … of the Academy of Marketing Science)


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Understanding Markets Strategy Sustainable Business PDF 82d11e923

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Understanding Markets and Strategy: How to Exploit Markets for Sustainable Business Growth PDF




by Malcolm Morley : Understanding Markets and Strategy: How to Exploit Markets for Sustainable Business Growth

ISBN : #0749471522 | Date : 2014-08-28

Description :

PDF-297c0 | Explaining the context, meaning and value of markets, this book shows how to analyze markets, develop suitable strategies and respond appropriately to changing competitive dynamics. Debunking myths around how markets are defined, it provides ways to take advantage of the assets a company possesses and develop new assets for the target market.Malcolm Morley explains, using practical tools and techn… Understanding Markets and Strategy: How to Exploit Markets for Sustainable Business Growth


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Marketing Transition Sustainability Proceedings Developments PDF 87ac14fe4

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Marketing in Transition: Scarcity, Globalism, & Sustainability: Proceedings of the 2009 World Marketing Congress (Developments in Marketing Science: Proceedings of the Academy of Marketing Science) PDF




: Marketing in Transition: Scarcity, Globalism, & Sustainability: Proceedings of the 2009 World Marketing Congress (Developments in Marketing Science: Proceedings of the Academy of Marketing Science)

ISBN : #3319369563 | Date : 2016-11-04

Description :

PDF-8ba2c | This volume includes the full proceedings from the 2009 World Marketing Congress held in Oslo, Norway with the theme Marketing in Transition: Scarcity, Globalism, & Sustainability. The focus of the conference and the enclosed papers is on marketing thought and practices throughout the world. This volume resents papers on various topics including marketing management, marketing strategy and consume… Marketing in Transition: Scarcity, Globalism, & Sustainability: Proceedings of the 2009 World Marketing Congress (Developments in Marketing Science: Proceedings of the Academy of Marketing Science)


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Quick Start Guide Google AdWords PDF 87c11f318

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A Quick Start Guide to Google AdWords: Get Your Product to the Top of Google and Reach Your Customers (New Tools for Business) PDF




by Mark Harnett : A Quick Start Guide to Google AdWords: Get Your Product to the Top of Google and Reach Your Customers (New Tools for Business)

ISBN : #0749460032 | Date : 2010-10-20

Description :

PDF-5f0fe | A Quick Start Guide to Google AdWords outlines the background to Google, reveals the secrets behind pay-per-click advertising and what sells online, and gives vital tips on how to create a great campaign. With up-to-the-minute case studies and tips on vital business skills it covers: how to set up an account; the secrets of what sells online; how to word your ads effectively; how to pay the least … A Quick Start Guide to Google AdWords: Get Your Product to the Top of Google and Reach Your Customers (New Tools for Business)


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Artificial Intelligence Applications Innovations Communication PDF C7da858bd

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Artificial Intelligence Applications and Innovations II: IFIP TC12 and WG12.5 – Second IFIP Conference on Artificial Intelligence Applications and … and Communication Technology) (v. 2) PDF




: Artificial Intelligence Applications and Innovations II: IFIP TC12 and WG12.5 – Second IFIP Conference on Artificial Intelligence Applications and … and Communication Technology) (v. 2)

ISBN : #0387283188 | Date : 2005-08-25

Description :

PDF-05e44 | Artificial Intelligence is one of the oldest and most exciting subfields of computing, covnering such areas as intelligent robotics, intelligent planning and scheduling, model-based reasoning, fault diagnosis, natural language processing, maching translation, knowledge representation and reasoning, knowledge-based systems, knowledge engineering, intelligent agents, machine learning, neural nets, g… Artificial Intelligence Applications and Innovations II: IFIP TC12 and WG12.5 – Second IFIP Conference on Artificial Intelligence Applications and … and Communication Technology) (v. 2)


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Public Relations China Defending Consultants PDF B64855b44

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Public Relations in China: Building and Defending your Brand in the PRC (Palgrave Pocket Consultants) PDF




by D. Wolf : Public Relations in China: Building and Defending your Brand in the PRC (Palgrave Pocket Consultants)

ISBN : #1137483792 | Date : 2015-10-19

Description :

PDF-f461c | In this pithy yet compact book, David Wolf, provides business owners and PR practitioners with a roadmap to corporate credibility in China. Laced with thoughtful advice and braced with illustrative cases, Public Relations in China strips out the jargon and offers something rare: a practical handbook for building and defending a brand in China…. Public Relations in China: Building and Defending your Brand in the PRC (Palgrave Pocket Consultants)


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Conversational Capital Create Stuff People PDF 3dab4a6f2

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by Bertrand Cesvet : Conversational Capital: How to Create Stuff People Love to Talk About

ISBN : #0137145500 | Date : 2008-08-07

Description :

PDF-bf45b | “In The Tipping Point, Malcolm Gladwell presents an important idea without any ‘how to.’ Now Bertrand Cesvet provides the ‘how to’ you need to create ‘Tipping Points’ for your business and success. This book is a compelling presentation of a powerful idea. This is how the new world will do business. Highly recommended if you care about your future.” Stewart Emery, coauthor of int… Conversational Capital: How to Create Stuff People Love to Talk About


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Intelligent Techniques Web Personalization Workshop PDF F07c2004b

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: Intelligent Techniques for Web Personalization: IJCAI 2003 Workshop, ITWP 2003, Acapulco, Mexico, August 11, 2003, Revised Selected Papers (Lecture Notes in Computer Science)

ISBN : #3540298460 | Date : 2005-12-14

Description :

PDF-50ebf | Web personalizationcan be de?ned as any set of actions that can tailor the Web experience to a particular user or set of users. The experience can be something as casualas browsinga Web site oras (economically)signi?cantas tradingstock or purchasing a car. The actions can range from simply making the presentation more pleasing to anticipating the needs of a user and pro… Intelligent Techniques for Web Personalization: IJCAI 2003 Workshop, ITWP 2003, Acapulco, Mexico, August 11, 2003, Revised Selected Papers (Lecture Notes in Computer Science)


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Im Facebook Now What 2nd Objectives PDF Ffd5b7e96

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I’m on Facebook–Now What??? (2nd Edition): How To Use Facebook To Achieve Business Objectives PDF




by Jason Alba : I’m on Facebook–Now What??? (2nd Edition): How To Use Facebook To Achieve Business Objectives

ISBN : #1600052320 | Date : 2013-02-11

Description :

PDF-eeb4b | Facebook took the internet by storm and brought social media to the masses. There are now over 1 billion people using the site monthly, from all around the world. And Facebook, along with other popular social media properties, has revolutionized marketing. Where marketing was once dominated by one way messages to the masses, it is now much more relationship based. And while marketing used to requi… I’m on Facebook–Now What??? (2nd Edition): How To Use Facebook To Achieve Business Objectives


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